Exterior Paints
Pure Shield
Long-term façade protection with an elegant textured finish.
Weather & UV resistant · textured finish
EST. BENGHAZI 1986 — MISRATA
Libya's paint, made by the same hands.
On Libya's walls since 1986 — and we never left.
40+ products across 9 categories, built on 7 production lines in two factories — and tinted to 2,000+ colors from one system.
Production ReadoutLIVE
Established1986
Patents0
Production lines0
Manufacturing sites0
Color system0+
The maker's mark
Signed since 1986
Signed since 1986
SINCE
1986
1986
Forty years on the same walls
The Company That Remembers
Since 1986, through everything Libya has lived, the lines never stopped.
El-Madina Coatings began in Benghazi as a Libyan joint-stock company and grew into one of the oldest and largest paint factories in the country — adding a second plant in Misrata and seven production lines along the way.
The brand a father painted with is ready for the next coat. That continuity — not a slogan, a record — is what distributors and contractors have trusted for four decades.
1986
Founded · Benghazi
+
Misrata plant · El-Kararim
07
Production lines today
2026
Still on the line
1986 → Today
Forty years, one continuous line.
Not a date — a record. Four decades of building Libya's most established coatings company, step by step.
1986
Foundation
Founded in Benghazi as a Libyan joint-stock paint company.
1990s
Product Development
Expansion into emulsions, enamels, putties and industrial coatings.
2004–05
Patents & Recognition
International awards and patents — IFIA, WIPO, Arab Cities Organization.
Ongoing
National Presence
Present at Libya Build and the Dawly Exhibition, across the country.
Today
Modern Manufacturing
Two factories, seven production lines, a 2,000+ color system.
Eight Lines · Two Factories
The hands behind the machine.
Eight production lines run across Benghazi and Misrata — from putties and emulsions to industrial epoxies, insulation and decorative finishes.
LINE 01
Putties
Interior & exterior putties.
1 KG → 20 KGLINE 02
Oil Paints
White & ready-mixed enamels.
100 G → 8 KGLINE 03
Water-Based
Interior & exterior emulsions.
4 KG → 20 KGLINE 04
Wood Varnishes
Alkyd, cellulose & PU, tintable.
MATT · GLOSSLINE 05
Industrial
Epoxy, PU, heat-resistant, road & runway.
2-COMPONENTLINE 06
Insulation & Additives
For buildings, bridges, ports, airport floors.
WATER · EPOXYLINE 07
Decorative
Pearl, velvet, marble & granite effects.
INTERIOR · EXTERIORLINE 08
Construction Solutions
Tile adhesives, grouts & cementitious systems.
UNIFIX · QUARSO · STUCCOSCALE
One System
Every line tinted from the MMC color system.
2,000+ COLORSFrom raw material to your wall — one continuous process
Raw Materials
Research
Mixing
Testing
Production
Quality Control
Distribution
The machine mixes the color. The hand decides it's right.
HQ Benghazi
Plant Misrata · El-Kararim
Featured Products
Built for the wall, proven on site.
Three MCC systems contractors reach for first — a façade topcoat, a penetrating primer, and a decorative base coat.
Primers & Sealers
Primer 134
Clear acrylic penetrating sealer that stabilises porous surfaces.
Deep-penetrating · 8–12 m²/L per coat
Decorative Finish
Stucco 999
Durable, crack-resistant decorative base — trowel-applied, ready for paint.
Crack-resistant base · ready for paint
Distribution Network
Across Libya Distribution Network
Serving every region across Libya through our authorized distribution network.
0
Distribution & Service Locations
0
Regional Networks
0
Manufacturing Cities
0
Colors
0
Years of Manufacturing
All Regions
Recognized
Libyan hands. Recognized abroad.
Every claim on a named certificate from a named institution — from Tripoli to Geneva.
International Management Systems
Independently certified to ISO 9001 · 14001 · 45001.
ISO 9001:2015
Quality Management
ISO 14001:2015
Environmental Management
ISO 45001:2018
Occupational Health & Safety
Industrial Research Centre — Tripoli
Product accreditation for all products, plus 24 patent certificates.
IFIA — Switzerland
Patent no. 23204, International Federation of Inventors' Associations.
WIPO — Switzerland
International trademark registration with the World IP Organization.
Arab Cities Award — Doha
2004: 1st prize (Arab world). 2005: 7 products entered — 6 first prizes, 1 second.
KEKSINTÖSÄÄTIÖ — Finland
Member no. 540 of the Finnish Foundation for Inventions.
Maghreb Union of Inventors
21 patent certificates and trademark no. 3316 (Tunis).
Al-Bayan Science Society — Benghazi
Certified that MCC products are environmentally friendly.
Founding Member — Arab Unions
Founding member of the Arab Union of Paint Manufacturers and of Exporters & Importers.
Eleven certificates & international awards — on file
A Libyan hand the world stood up for.
MCC In The Industry
Where Libya meets MCC.
From Libya Build to the Dawly Exhibition, MCC meets contractors, engineers and partners face to face — the same hands, on the stand.
The Brand Film
Forty years of color, in motion.
A look inside the MCC showroom — the product walls, finishes and colors Libya builds with.
Forty years on the wall — and still on the floor, in person.
Interactive Color Engine
More than 2,000 colors, mixed with precision.
Choose a color and watch the product, the light and the recommendation respond.
Engineering Resources
Specs, not guesswork.
Technical data sheets for the MCC range — coverage, finish, drying, application and packaging — surfaced as living data. Read the specs in seconds, or take the PDF for your project file.
TDS · PDF
Exterior Decorative
Pure Shield
100% acrylic exterior decorative coating with marble granules for long-term façade protection.
Coverage1–2 m²/kg
FinishTextured
Dry time2–3 h
PackagingTintable
TDS · PDF
Interior & Exterior
Alorjowan 5060
Premium matt acrylic emulsion — washable, with excellent UV and weather resistance.
Coverage8–9 m²/kg
FinishMatt
Dry time60–90 min
Packaging3 / 12 kg
TDS · PDF
Interior & Exterior
Plastic Crystal 5050
Value matt emulsion with good adhesion, opacity and reliable colour retention.
Coverage8–9 m²/kg
FinishMatt
Dry time30–60 min
Packaging4 / 15 kg
TDS · PDF
Interior Paint
Blue Star 5100
High-opacity interior matt emulsion with a smooth, uniform finish.
Coverage4–5 m²/kg
FinishMatt
Dry time30–45 min
Packaging18 kg
TDS · PDF
Oil & Enamel
Alkyd Gloss Enamel 1212
Premium solvent-based gloss enamel for metal, wood and primed masonry.
Coverage8–10 m²/L
FinishHigh Gloss
Dry time4–6 h
Packaging12 colours
TDS · PDF
Primer & Sealer
Primer 134
Clear water-based acrylic penetrating sealer that stabilises porous surfaces.
Coverage8–12 m²/L
FinishClear
Dry time60–90 min
Packaging10 kg
TDS · PDF
Primer & Sealer
Primer 100
Water-based wall primer & undercoat for uniform topcoat performance.
Coverage5–6 m²/kg
FinishMatt
Dry time60–90 min
Packaging10 kg
TDS · PDF
Primer & Sealer
Primer 200
Water-based primer that prepares and unifies porous wall surfaces.
Coverage~6 m²/kg
FinishMatt
Dry time~60 min
Packaging4 / 12 kg
TDS · PDF
Primer & Sealer
Thermal Insulator 301
Solvent-based penetrating sealer that consolidates weak, porous substrates.
Coverage6–8 m²/L
FinishClear
Dry time20–30 min
Packaging—
TDS · PDF
Putty & Filler
El-Madina Putty 500
Acrylic filling putty for smooth, level interior and exterior surfaces.
Coverage2–3 m²/kg
FinishMatt
Dry time1 h
Packaging1/4/18/25 kg
TDS · PDF
Putty & Filler
Stucco 777
Fine white skim powder for an ultra-smooth surface ready to paint.
CoverageTrowel
FinishFine skim
Dry time4–6 h
Packaging12 kg
TDS · PDF
Putty & Filler
Stucco 999
Base stucco powder with high durability and crack resistance, ready for painting.
CoverageTrowel
FinishBase skim
Dry time4–6 h
Packaging20 kg
TDS · PDF
Waterproofing
Beto 200
Water-based bituminous emulsion for waterproofing concrete, foundations and wet areas.
CoverageMulti-coat
FinishGlossy
Dry time4 h
Packaging10 kg
Need technical support?
Our engineering team can help specify the right system for your surface and conditions.
Campaigns & Highlights
The brand, in the market.
Product campaigns and category highlights across MCC's full range.
Since 198645+ PatentsISO 9001 · 14001 · 450012,000+ ColoursNationwide Network
One platform
A real manufacturer. The full platform.
El-Madina Coatings has manufactured paint in Libya since 1986 — ISO-certified, patent-backed and supplied nationwide. This is the front door to everything: products, technical data, certifications, the dealer network and our engineering team.
CompanyAbout MCCOur story since 1986Explore →Inside MCCManufacturingTwo factories, certified processExplore →CatalogueProducts44 products · 9 rangesExplore →TrustCertificationsISO, patents & awardsExplore →Where to buyDealer Network17-point national networkExplore →ResourcesDownload CenterTDS, catalogue & certificatesExplore →EngineeringTechnical SupportSpecify with our teamExplore →MarketCampaignsThe brand in the marketExplore →
Become a Distributor
Put your hand with ours.
Carry the brand Libya has trusted since 1986 — 40+ products, 45 patents and the MMC 2,000+ color system, supplied by sales teams covering East and West Libya.